The World Bank, Katy Perry, and other venture firms are invested as well.

The following report is from AgFunder News. AgFunder is an investor in this company:

Apeel Sciences, the food waste technology company, has acquired hyperspectral imaging startup ImpactVision. This is Apeel’s first acquisition, and the Santa Barbara-based company says it stands to dramatically reduce the 40% of produce that’s wasted globally each year.

Financial details of the deal were not disclosed.

Apeel is known for its plant-based ‘peel’ product which can be applied to the outside of fruits and vegetables, doubling their shelf life.

San Francisco-based ImpactVision’s imaging tech will allow suppliers to see ‘inside’ their fresh produce to better understand its ripeness, freshness, nutritional density, and other indicators of quality. This could allow suppliers to know the exact ripening window for each individual fruit and vegetable, enabling them to sort and ship accordingly.

[With this acquisition] we’re expanding our technology to bring to light the previously invisible characteristics of produce, including internal quality, phytonutrient content, and environmental impact.

For our partners, this will mean less waste and an immediate bottom-line improvement – and ultimately, the ability to one day differentiate produce by making freshness and nutritional content ‘visible’ to the consumer.

James Rogers. CEO at Apeel

Rob Leclerc, founding partner at San Francisco-based VC firm AgFunder — an early backer of ImpactVision — said the acquired startup’s hyperspectral technology has

The ability to create a deep digital understanding of every fruit and vegetable ranging from ripeness prediction to nutritional signatures, and to address key issues of food waste.

Integrating with the Apeel platform is a great next step to realize the potential of this technology and bring better transparency and understanding to our food system.

Apeel’s core product is currently applied to fruits and vegetables using equipment the company has deployed in packing houses and distribution centers across the Americas and Europe. Apeel will implement ImpactVision’s imaging tech with this equipment to collect data-rich images as produce travels along conveyance lines. These images will then be processed through machine learning models that can identify unique visual cues that relate to freshness, degree of maturity, and other aspects of produce quality.

When [ImpactVision’s] ability to see beyond the borders of human vision is combined with Apeel’s shelf-life extension technology, the potential to fundamentally transform produce supply chains to reduce post-harvest loss, optimize distribution, and lengthen shelf-life is enormous.

Abi Ramanan. Founder of ImpactVision.

Based on the US Department of Agriculture‘s estimate that between 30% and 40% of the country’s food supply goes to waste each year, a more robust and holistic understanding of produce quality will help growers and suppliers of fresh produce to reduce these losses by better optimizing distribution.

For example, if Apeel’s tech can let suppliers know the exact ripening window for each piece of fruit in a consignment, they can sort and ship that consignment to different geographical locations – ensuring retailers in each will receive produce with the longest possible shelf life.

Today, Apeel has 30 supplier integrations on three continents, with plans to double that number by the end of 2021.

With its imaging technology and positioning in the fresh food supply chain, Apeel is on a path to developing the largest and most comprehensive database of objective fresh produce insights for the global food industry.

The company claimed in a statement
Courtesy: Apeel

Since it was founded in 2012, Apeel has raised a total of $310 million in funding, according to Crunchbase. Its most recent publicly reported fundraise saw it secure $30 million from Belgian VC Astanor Ventures, Singapore sovereign fund Temasek, and the World Bank‘s International Finance Corporation in October last year.

This followed its $250 million Series A round in May 2020, which was led by GIC — another Singapore sovereign fund — with a host of other investors, including celebrities Oprah Winfrey and Katy Perry, participating.

ImpactVision had raised total funding of $2.8 million according to Crunchbase. Alongside AgFunder, its investors included agrifood specialist VCs Acre Venture Partners and The Yield Lab, as well as Maersk Growth – the corporate venturing arm of Danish shipping giant Maersk.


AUTHOR COMMENTARY

[6] For the vile person will speak villany, and his heart will work iniquity, to practise hypocrisy, and to utter error against the LORD, to make empty the soul of the hungry, and he will cause the drink of the thirsty to fail. [7] The instruments also of the churl are evil: he deviseth wicked devices to destroy the poor with lying words, even when the needy speaketh right.

Isaiah 32:6-7

Obviously the sales pitch for this is going to be spun in a positive light (especially when the news agency’ parent company is invested in this), but WinePress readers know where this is going and what the purpose is for: control.

The WinePress has extensively been reporting on the coming smart cities and how they will be operated. In order to subjugate the masses, every last little detail must be tracked. For example, we have noted things such as the new packaging the meat sectors have designed in order to track the freshness of the food, while autonomously being linked and connected to the refrigerator and the rest of the surrounding environment. Or in the case of China’s new surveillance systems that track emotions. “They” will know everything about you, as these globalists will work to, and will, control every aspect of the broad masses’ lives.

Pope Francis Launches Seven Year Laudato Si’ To Further Agenda Absolute Zero

Agenda 2030: You’ll Own Nothing And Be Happy

To reemphasize: once the inevitable grid collapses due to a “cyberattack” and the internet is replaced with a new one, you will have to make the choice: go with the world’s system, or the Lord’s system. A strong majority of the world will choose option A.

[7] For the mystery of iniquity doth already work: only he who now letteth will let, until he be taken out of the way. [8] And then shall that Wicked be revealed, whom the Lord shall consume with the spirit of his mouth, and shall destroy with the brightness of his coming: [9] Even him, whose coming is after the working of Satan with all power and signs and lying wonders, [10] And with all deceivableness of unrighteousness in them that perish; because they received not the love of the truth, that they might be saved. [11] And for this cause God shall send them strong delusion, that they should believe a lie: [12] That they all might be damned who believed not the truth, but had pleasure in unrighteousness.

2 Thessalonians 2:7-12. (The direct context is referring to unveiling of the antichrist, but this passage is just as applicable for what is coming and how the lost world will act).

[7] Who goeth a warfare any time at his own charges? who planteth a vineyard, and eateth not of the fruit thereof? or who feedeth a flock, and eateth not of the milk of the flock? [8] Say I these things as a man? or saith not the law the same also? [9] For it is written in the law of Moses, Thou shalt not muzzle the mouth of the ox that treadeth out the corn. Doth God take care for oxen? [10] Or saith he it altogether for our sakes? For our sakes, no doubt, this is written: that he that ploweth should plow in hope; and that he that thresheth in hope should be partaker of his hope. (1 Corinthians 9:7-10).

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